SBD Shades (“SBD Shades”, “we”, “us” or “our”) respects your privacy and is committed to handling personal information responsibly.

This Privacy Policy explains how we collect, use, store and disclose personal information when you visit www.sbdshades.com.au, submit an enquiry, request a quote, engage our services or otherwise interact with our business.

1. Information We Collect

We may collect personal information including:

• your name;
• phone number;
• email address;
• residential, business, billing or project address;
• company or business name;
• information you provide when submitting an enquiry or requesting a quote;
• information relating to a proposed or existing project;
• correspondence between you and SBD Shades;
• photographs, plans, drawings or other project information you provide to us;
• billing and invoicing information where relevant; and
• information about your use of our website, such as your IP address, browser type, device information, pages visited and interactions with our website.

We only collect information that is reasonably necessary for our business activities.

SBD Shades does not process payments or collect credit or debit card details through this website. Invoices are issued separately to customers, generally by email.

2. How We Collect Personal Information

We may collect personal information when you:

• submit an enquiry through our website enquiry form;
• request a quote;
• contact us by phone, email or social media;
• engage us to design, supply or install a product;
• provide plans, drawings, photographs or project details;
• interact with our website or social media content; or
• communicate with us through a builder, architect, designer, contractor, supplier or other third party.

We may also receive information from publicly available sources or third parties where appropriate for our business activities.

3. How We Use Your Information

We may use your personal information to:

• respond to enquiries;
• prepare and provide quotes;
• assess project requirements;
• design, supply and install shade structures and related products;
• communicate with you regarding a project;
• arrange site visits, deliveries and installation;
• prepare and issue invoices, record payments and maintain business and accounting records;
• provide customer service and after-sales support;
• improve our products, services and website;
• manage relationships with customers, builders, architects, designers, suppliers and contractors;
• measure the effectiveness of our website and advertising;
• send relevant business or marketing communications where permitted by law; and
• comply with legal, regulatory, insurance and contractual requirements.

We do not sell your personal information to third parties.

4. Website Enquiry Form

When you submit an enquiry through our website, we collect the information you provide in the form. This may include your name, email address, telephone number and information about your project or enquiry.

We use this information to respond to your enquiry, provide information about our products and services and, where requested, prepare or discuss a quotation.

Please avoid including sensitive personal information in the enquiry form unless it is necessary for us to assist you.

5. Google Analytics

Our website uses Google Analytics 4 (GA4) to help us understand how visitors find and use our website.

Google Analytics may collect information such as:

• pages viewed;
• time spent on the website;
• general geographic information;
• device and browser information;
• referral sources; and
• interactions with the website.

We use this information to understand website performance, improve our website and better understand how visitors engage with our content.

Google may process information collected through Google Analytics in accordance with Google’s own privacy policies and terms.

You can learn more about how Google handles information at policies.google.com/privacy.

6. Google Ads and Advertising Technologies

We may use Google Ads to advertise our products and services and to understand the effectiveness of our advertising.

Google Ads may use cookies and similar technologies to measure whether someone who interacts with an advertisement subsequently visits or takes an action on our website.

We may also use advertising and remarketing technologies from other providers, such as the Meta Pixel, to measure advertising performance and show relevant advertising to people who have visited our website.

Depending on the features enabled, these providers may use information collected through these technologies for advertising measurement and other purposes in accordance with their own policies.

You can find information about Google’s advertising and privacy practices at policies.google.com/technologies/ads.

7. Instagram and Embedded Social Media Content

Our website may display or embed content from Instagram, which is operated by Meta.

When you view or interact with embedded Instagram content, Meta may receive information about your device, browser or interaction with that content. This may occur particularly if you are logged into an Instagram or Meta account.

The collection and use of this information by Meta is governed by Meta’s own privacy policies.

More information is available at www.facebook.com/privacy/policy.

8. Cookies and Similar Technologies

Our website and third-party services such as Google Analytics, Google Ads and embedded social media content may use cookies and similar technologies.

Cookies are small files or pieces of information stored on or associated with your device. They can be used to:

• enable website functionality;
• understand how visitors use our website;
• measure website and advertising performance; and
• support advertising and related services.

You can generally control or disable cookies through your browser settings. Disabling certain cookies may affect website functionality.

9. Disclosure of Personal Information

Where reasonably necessary, we may disclose personal information to third parties involved in providing our products or services, including:

• employees and contractors;
• suppliers and manufacturers;
• installers and tradespeople;
• builders, architects, engineers, designers and other project consultants;
• delivery and logistics providers;
• IT, website, hosting and software service providers;
• accountants, insurers, lawyers and other professional advisers; and
• government authorities or regulatory bodies where required by law.

We may also provide information to technology providers such as Google and Meta through the operation of the website technologies described in this Privacy Policy.

We only disclose information where reasonably necessary for our business activities or where otherwise authorised or required by law.

10. Storage and Security

We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.

Personal information may be stored electronically or in physical records and may be held using third-party software, cloud storage, email, accounting or business management systems.

While we take reasonable precautions, no method of electronic transmission or storage is completely secure.

11. Overseas Service Providers

Some technology and service providers we use, including Google and Meta, may store or process information outside Australia.

The countries in which information is processed may vary depending on the provider’s systems and services.

12. Marketing Communications

Where permitted by law, we may communicate with customers, prospective customers and business contacts about our products, services or projects.

You can opt out of receiving direct marketing communications from us at any time by using an unsubscribe option where provided or by contacting us directly.

13. Accessing or Correcting Your Information

You may contact us if you would like to request access to personal information we hold about you or ask us to correct information that is inaccurate, incomplete or out of date.

We may need to verify your identity before responding to a request.

14. Privacy Complaints

If you have a concern or complaint about how we have handled your personal information, please contact us using the details below.

We will review your concern and aim to respond within a reasonable period.

Where applicable, you may also be entitled to contact the Office of the Australian Information Commissioner (OAIC). Further information is available at www.oaic.gov.au.

15. Third-Party Websites

Our website may contain links to third-party websites and services. We are not responsible for the privacy practices or content of those third parties, and we recommend reviewing their privacy policies separately.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, technology or legal obligations.

The current version will be published on our website with the date it was last updated.

17. Contact Us

For questions, requests or complaints relating to privacy, please contact:

SBD Shades
Website: www.sbdshades.com.au
Email: sales@sbdau.com.au
Phone: 1300 856 499